It is indispensable that salespeople thoroughly understand their potential customers' wants and needs and at the same time efficiently communicate the benefits of the products and services of their company offers. Determine the Sales training program content that you would recommend to your Sales Director for your annual sales training conference to enable you achieve your sales objectives.

It is indispensable that salespeople thoroughly understand their potential customers' wants and needs and at the same time efficiently communicate the benefits of the products and services of their company offers. Determine the Sales training program content that you would recommend to your Sales Director for your annual sales training conference to enable you achieve your sales objectives.

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter18: Personal Selling And Sales Promotion

Section: Chapter Questions

Problem 3DYMP

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