Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Mr. Mohammed is appointed as a Sales
Executive of Tiles selling section of
Danube Home. He has been assigned the
task of selling the floor tiles through
personal selling mode. He was given on the
job training for three months by a senior
executive of floor tiles regarding finding
sales sources, creating good relationship
with the prospect, making effective
presentation, presentation techniques etc.
As he is new to the job, he is finding very
difficult to understand and find the sources
of good prospects.
Given the situation:
a. Describe
the
type
of
sales
presentation that will be suitable to
Mr. Mohammed according to the
business and steps to be followed in
the presentation?
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Transcribed Image Text:Mr. Mohammed is appointed as a Sales Executive of Tiles selling section of Danube Home. He has been assigned the task of selling the floor tiles through personal selling mode. He was given on the job training for three months by a senior executive of floor tiles regarding finding sales sources, creating good relationship with the prospect, making effective presentation, presentation techniques etc. As he is new to the job, he is finding very difficult to understand and find the sources of good prospects. Given the situation: a. Describe the type of sales presentation that will be suitable to Mr. Mohammed according to the business and steps to be followed in the presentation?
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