Marketing
Marketing
14th Edition
ISBN: 9781259924040
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
bartleby

Concept explainers

Question
Book Icon
Chapter 19.2, Problem 19.5LR
Summary Introduction

To discuss: The ways the brand managers uses the media F to converse with brands fans.

Introduction:

Social media refers to the social interaction and blend of technology to create a personal value of the users. It gains the attention of the consumers through various media sites.

There are various media through which the brand managers to promote their marketing actions. The four major social medias are F, T, L, and Y.

Summary Introduction

To discuss: The ways media F facilities the mobile marketing activities.

Blurred answer
Students have asked these similar questions
What are some ways brand managers use Facebook to conversewith a brand’s fans? How does Facebook facilitate mobile marketingactivities?
How can brand managers use YouTube to converse with customers?What is a new form of mobile marketing using online video?
What other changes will Facebook make as part of its mobile marketing strategy?
Knowledge Booster
Background pattern image
Marketing
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.
Recommended textbooks for you
Text book image
Principles Of Marketing
Marketing
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Pearson Higher Education,
Text book image
Marketing
Marketing
ISBN:9781259924040
Author:Roger A. Kerin, Steven W. Hartley
Publisher:McGraw-Hill Education
Text book image
Foundations of Business (MindTap Course List)
Marketing
ISBN:9781337386920
Author:William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:Cengage Learning
Text book image
Marketing: An Introduction (13th Edition)
Marketing
ISBN:9780134149530
Author:Gary Armstrong, Philip Kotler
Publisher:PEARSON
Text book image
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:9781337407595
Author:Lamb
Publisher:Cengage
Text book image
Contemporary Marketing
Marketing
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Cengage Learning