Although Clark and Daniel decided to outsource the system, identify three things they did wrong if their plan had not worked.  Explain why you believe their actions were wrong and, what would you have done differently?  How do you believe project management techniques would have affected the project?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Although Clark and Daniel decided to outsource the system, identify three things they did wrong if their plan had not worked.  Explain why you believe their actions were wrong and, what would you have done differently?  How do you believe project management techniques would have affected the project?

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