Operations Management
Operations Management
17th Edition
ISBN: 9781259142208
Author: CACHON, Gérard, Terwiesch, Christian
Publisher: Mcgraw-hill Education,
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Chapter 20, Problem 4PA
Summary Introduction

To determine: The correct statement related to service blueprinting.

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Which of the following statements does NOT help to close the gaps? * a. Service must reflect customer expectations b. Give information on product research and feedback on operations to customers c. educate customers to see the reality of service delivery d. Unlearn perceptions and interpretation of service delivery   2. Displaying performance on the firm's quality standards through surveys and customer advisory panels are examples of ___ of service quality * a. hard measures b. soft measures c. control chart metric
Which of the following should be ignored in a make-or-buy decision? a. cost savings b. whether the supplier will make a profit that would no longer belong to the business c. future growth in the plant and other production opportunities d. quality issues with the supplier
In customer-relationship management, a complaint is  a. A Process recovery b. A way of customer interaction with financial teams c. Indication of customer dissatisfaction.  d. Away of ignorance of quality.
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