To leverage the ubiquitous nature of the Web to differentiate your product, you would: * enable individual customization of the product by consumers. implement a strategy of commoditization. O adopt a strategy of cost competition. develop a scope strategy to compete within a narrower market segment.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
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To leverage the ubiquitous nature of the
Web to differentiate your product, you
would: *
enable individual customization of the
product by consumers.
implement a strategy of commoditization.
O adopt a strategy of cost competition.
develop a scope strategy to compete within
a narrower market segment.
Transcribed Image Text:To leverage the ubiquitous nature of the Web to differentiate your product, you would: * enable individual customization of the product by consumers. implement a strategy of commoditization. O adopt a strategy of cost competition. develop a scope strategy to compete within a narrower market segment.
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