Understanding Business
Understanding Business
12th Edition
ISBN: 9781259929434
Author: William Nickels
Publisher: McGraw-Hill Education
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Question

in class we discussed the various types of camera's that Canon offers to consumers. Some are entry level point and shoot cameras geared towards a novice user, while others are for professionals and cost thousands of dollars. Canon has developed these different products to satisfy the needs of various. that exists for cameras.

A Market Segments

B) Opportunities

C Demographics

D) Positioning Segments

E None of the above

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