Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
13th Edition
ISBN: 9780134149530
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 7, Problem 7.10MA
Summary Introduction

Case summary:

Devices like W and Y are utilized to notice the health and fitness of dogs. It is used to notify the vital symptoms of the dog like the respiratory rates and heart and the calories burned.

Devoice Y gives voice for the dog by allowing the owners to connect the dots to say anything that’s incorrect. The makers of Device Y also introduce a device, which can fits even the smallest cats, horses, and dogs.

Characters in given case:

Devices W and Y

To discuss: Two examples of same kind’s wearable technology for the humans.

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