MARKETING:REAL PEOPLE,REAL CHOICES
10th Edition
ISBN: 9780135199893
Author: Solomon
Publisher: RENT PEARS
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Chapter 4, Problem 11QA
Summary Introduction
To discuss: In details the steps of
Introduction: Market research process is a series of steps involved in conducting a research process. This starts with defining the research problem and ends with preparation of research report.
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MARKETING:REAL PEOPLE,REAL CHOICES
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