Business Driven Technology
Business Driven Technology
7th Edition
ISBN: 9781259567322
Author: Paige Baltzan Instructor
Publisher: McGraw-Hill Education
Question
Book Icon
Chapter 11, Problem 4CQ
Program Plan Intro

Zappos:

  • Zappos is one of the online marketing services that sell more than 500 brands of clothing, handbags, and accessories.
  • Zappos mainly dependent on their customers and encourages them to order many products and it also provides customization.
  • The call center of Zappos receives many calls in a day dealing with their customers.

Amazon:

  • The purpose of this site is to deliver products to their customers. It is a giant market where customer can find various products.
  • They sell products like books, household items, electronic gadgets, etc.
  • Its mission is to be customer centric and providing online shopping.

Blurred answer
Students have asked these similar questions
What techniques are Wal-Mart and Lowe's doing to increase internet sales?
Leah Jones is the IT manager at Rock Solid Outfitters, a medium-sized supplier of outdoor climbing and camping gear. Steve Allen, the marketing director, has asked Leah to develop a special web-based promotion. As Steve described it to Leah, Rock Solid will provide free shipping for any customer who either completes an online survey form or signs up for the Rock Solid online newsletter. Additionally, if a customer completes the survey and signs up for the newsletter, Rock Solid will provide a $10 merchandise credit for orders of $100 or more. Leah has asked you to develop a decision table that will reflect the promotional rules that a programmer will use. She wants you to show all possibilities, and then to simplify the results to eliminate any combinations that would be unrealistic or redundant.
Consider globalization as a flexible organizational strategy that Amazon may use.
Knowledge Booster
Background pattern image
Similar questions
SEE MORE QUESTIONS
Recommended textbooks for you
Text book image
Fundamentals of Information Systems
Computer Science
ISBN:9781305082168
Author:Ralph Stair, George Reynolds
Publisher:Cengage Learning
Text book image
Principles of Information Systems (MindTap Course...
Computer Science
ISBN:9781285867168
Author:Ralph Stair, George Reynolds
Publisher:Cengage Learning
Text book image
MIS
Computer Science
ISBN:9781337681919
Author:BIDGOLI
Publisher:Cengage