Marketing
Marketing
14th Edition
ISBN: 9781259924040
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
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Chapter 3, Problem 5AMK
Summary Introduction

To determine: The changes that took place in the brewing industry in terms of continuum of competition.

Introduction:

The oligopolistic market has only few sellers who are highly sensitive for the marketing strategies and pricing.

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