Why did venture capitalists believe that subscriptions are the clearest way around a difficult advertising world? How did they evaluate the startup adopted in this model? Why do they estimate that an existing subscriber of Netflix is worth higher than of Spotify?

Q: We talk about the power of word of mouth among our customers—how do you use it to your advantage as…

A: Word of mouth marketing (WOMM), also called word of mouth advertising, is the social media era’s…

Q: Francine is starting a clothing manufacturing company called Cozy Creations. Francine is thinking…

A: Direct marketing definitely has few advantages. Some of them are discussed as follows-

Q: If you are planning to enter a job in a sales position after college, what are those things that you…

A: Sales potential is the capacity of the person in a sales position to sell the product in the market.…

Q: [Izzy) Izzy's prom is coming up and she wants to make sure she has the perfect dress. Yesterday,…

A: Digital advertising - It is the marketing strategy to promote business through various digital…

Q: Being an executive of Ufone Company, identify what type of bottle neck affected the Company while…

A: The value proposition is the solution offered by the company on the customer's problem. For this,…

Q: A work from home platform company sends your agency a message about needing help with grabbing…

A: It is a complicated but significant paradigm for examining the constitution of human psyche and the…

Q: From the current 7Ps of your chosen company (which is NETFLIX), suggest some strategies on how they…

A: In the process of marketing, researchers, marketers, professionals and organizations as well, can…

Q: a)  Define online marketing strategies in the 21st Century in detail with a relevant example.

A: Marketing is the fulfillment of the needs of consumers through the right product and right price,…

Q: With how much data Facebook and other sites already have on users, why would they worry about…

A: The question of privacy in the context of buying on Facebook and other sites is complex and…

Q: From the current 7Ps of your chosen company (NETFLIX), suggest some strategies on how they can…

A: Marketing is the process of creating, communicating and delivering customer value. The marketing…

Q: You advise a large beverage manufacturer. Make sure your marketing strategy discusses and describes…

A: In today's digital age, businesses of all sizes, including large beverage manufacturers, must have a…

Q: You and three college friends have decided to launch an online business selling clothes college…

A: Marketing starts with segmentation. It acts like the most important activity for marketing where the…

Q: Compare and contrast marketing strategies used in mass marketing, direct marketing, micro-marketing,…

A: Mass Marketing:Mass marketing aims to reach a wide and diverse audience with a standardized…

Q: in nature, but rather serves to educate and inspire consumers who are seeking information. When you…

A: Marketing helps the company to create customers and retain them for long. It is a vast topic…

Q: How is OXO blending a new advertising strategy with its promotional techniques that have made it a…

A: OXO is using various promotional strategies for many years. Earlier, it only focuses on direct…

Q: Who are the bicycle company's target audiences? what are the main features of a shopping website?

A: A target group comprises the people who are identified by the company as the people who are most…

Q: Describe the types of online advertising availabletoday. Which type of advertising does Google…

A: Online Advertising is the form of advertising which uses Internet as the mode of advertising.…

Q: Discuss the various e-commerce payment systems (online credit card, alternative payment systems,…

A: Before we proceed with the proposal, let us first define every term used in the question statements,…

Q: and describe the type of targeting that allows advertisers to reach customers at the right moment…

A: Ans. Introduction    There are varieties of targeting that can be used by an advertiser to target…

Q: Identify the components of an integrated marketing communications (IMC) strategy used by the…

A: In today's society, marketing is more than just inventive. Diversification is also vital, mainly in…

Q: As a member of the marketing department for a manufacturer of handheld power tools for home…

A: Integrated Marketing Concept (IMC) is a concept according to which all the communication and the…

Q: Effectiveness of advertisement cannot be judged. Select one: O True O False

A: The advertisements are done by a company to make customers aware of the product or service. These…

Q: Where do you see the biggest change in advertising, and why do you think this is so? TV Radio Email…

A: The biggest change in

Q: good

A: App is basically a short form used for the word application, which means a computer program,…

Q: You and three college friends have decided to launch an online business selling cloths college…

A: Digital marketing is the marketing done through digital channels like social media or search engine…

Q: What recommendations are given in this case for making an effective digital marketing strategy on…

A: This is a case study to understand the digital marketing techniques a company should undertake…

Q: As the Marketing Manager for Hearst Magazines, you're responsible for promoting a new magazine…

A: Planning an online marketing campaign involves several important steps to ensure its success. Here…

Q: “A marketer must make four important decisions when developing an advertising program”. As a…

A: The commercials on TV, the banners on the Internet websites, and the jingles on the radio are all…

Q: What is the marketing objective or purpose for the following marketing tools? 1. Buzz Marketing 2.…

A: Hello thank you for the question. As per guidelines, we would provide only first three sub-parts at…

Q: electronics company is analyzing its online marketing framework and discovers that very few people…

A: Online promotion is one of the ways in which the companies can increase the sales and maximize its…

Q: Write a summary of 'Email Marketing in the Digital Age' by April Mullen.

A: Email marketing: Email marketing is sending commercial message to groups and email users. Email…