Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Question- “There is hardly any product category where market demand is considered static. It is rather considered dynamic. The dynamism of market demand even spurred more due to virus-borne pandemic like Covid 19”- to what extent you agree with this statement? Critically argue your case with real life examples.

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