Question 1 a) Online businesses are flourishing due to COVID-19 pandemic. Therefore, e-boutique business too is mushrooming. Identify any THREE (3) useful information that can be derived from an e- boutique database system and explain how each of them could enhance management decision- making.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
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Question 1
a)
Online businesses are flourishing due to COVID-19 pandemic. Therefore, e-boutique business too
is mushrooming. Identify any THREE (3) useful information that can be derived from an e-
boutique database system and explain how each of them could enhance management decision-
making.
Transcribed Image Text:Question 1 a) Online businesses are flourishing due to COVID-19 pandemic. Therefore, e-boutique business too is mushrooming. Identify any THREE (3) useful information that can be derived from an e- boutique database system and explain how each of them could enhance management decision- making.
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