Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Question
Mo.
1. Google
2. Amazon
3. TESLA
4 UPS
From the above given, choose any 1 company of your choice and explain in detail covering the following information, length 4-5 pgs:
1. Cover Page
2. Title Page
3. Summary
4. Objectives of this project
5. Introduction about the company
6. Review Literature of the company
7. Marketing Mix:
al Product
Th Price ch Place da Promotion el Process
n. Plvsical Evidence #gi People
8. Research:
a) Rescarch Methodolony bi Research Design. el Rescurch Methods
9. Methods of Data:
10, STP: Segmenttion, Targeting and Positioning (STP):
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