Is Salesforce.com’s involvement with philanthropy and volunteerism a good way to show that the company understands the primary concerns of business customers? Explain your answer.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter1: An Overview Of Strategic Marketing
Section1.2: Toms: Purchase One And Give One
Problem 1C
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Is Salesforce.com’s involvement with philanthropy
and volunteerism a good way to show that the
company understands the primary concerns of business
customers? Explain your answer.

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