discuss the three (3) elements of Brand Equity for practicing a dual-banking concept in order to obtain trust and confidence in the marketplace. Vary in power Value in market share Recognition, perception, emotional and association

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Purchase Process

Purchasing refers to the act of procurement of products or services from a market of resources. The procedures used to accomplish the acquisition of the requisite resources are referred to as the purchasing process. Consumer behavior, customer strategy, product pricing, consumer necessity, and other variables are various parts of the process.