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A: Break-even analysis is a useful and popular tool for a wide range of businesses, including…
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A: Above question is answered below:
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Q: What is personal selling?
A: The company in market in order to be competitive is required to be sustainable and competent against…
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Q: Identify the sevencomponents of thepromotional mix.
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In the list of Attractive Price Strategies, what is the most appropriate strategy for a t-shirt brand? why? (support your answer with literature)
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- Why might penetration pricing potentially negatively impact brand image and product positioning in the long run? Given this risk, why would a marketing manager use penetration pricing? Identify a brand that you believe is engaged in penetration pricing.What is meant by product-line pricing?Which pricing objectives will you use for your product? Consider the product life cycle, competition, and product positioning for your target market during your discussion. PlayStation
- Why might penetration pricing potentially negatively impact brandimage and product positioning in the long run? Given this risk, whywould a marketing manager use penetration pricing?What then is the product’s pricing based on, if not costs? Present the product’s pricing and what the pricing strategy should be for your company’s IT/digital product.Explain how brand of a commonly purchased consumers packaged good, such as toilet tissue, could be skim-priced?
- Why do marketers use this ‘just-below’ pricing tactic?Which pricing strategy (or maybe a combination of strategies) is best for your product/service? Why? How did you come to this conclusion? What price will you offer your product(s) or service for exactly? Will you use any promotional strategies?who is the competitor of vaseline? Give price differentiation between vaseline body lotion and other brand body lotion
- Under what conditions would a business most likely decide to employ one of the differential pricing strategies?A study indicated that the optimal price for a consumer product is $32.45. Most products in the market sell for $29.99. What price would you suggest to retailers for selling the product and why? A haute cuisine restaurant is opening down the street, and its owner asks you for advise on pricing. Should you suggest that the restaurant price an appetizer at $6.99 or $7, and why?Does "value" mean the same thing as "low price"? How do these concepts differ? Pick two competing brands from a familiar product category (watches, perfume, consume electronics, restaurants) - one low priced and the other high priced. Which, if either, offers the greatest value? Why might the strategy for setting a product's price need to be changed when a product is part of a product mix? What are the five product mix pricing strategies? Provide an example of each. (4 points) Alicia is a self-employed hair stylist who owns her own salon. She has asked you to consult with her on how to generate more revenue. Using the price adjustment strategies discussed in the chapter, advise Alicia on her options to increase sales. Please be detailed in your response with why you are choosing each.