Explain what type of segmentation your company might use for its market and describe who their target market is. Assignment should be double spaced, 12-point font

A car manufacturer, located in Australia, wants to find suitable segments for its new small car. Which segmentation variables do you recommend them to use and why?

Select a market or product category for study. Whether it’s a market in which the firm already competes, a new but related market or product category, or a totally new market, the overall market or product category should be clearly defined. 
 Choose a basis or bases for segmenting the market: There are no foolproof procedures for selecting segmentation variables, but the segmentation scheme must produce segments that meet the four essential criteria discussed earlier in this chapter (substantiality, identifiability, and measurability, accessibility, and responsiveness). 
 Select segmentation descriptors: Segmentation bases need to be clarified with descriptors to identify the specific segmentation variables to use. For example, if a company selects demographics as a basis of segmentation, it may use age, occupation, income, or some combination of these as descriptors. Profile and analyze segments: The purpose of this step is to determine the segments’ size, expected growth, purchase…

Segmentation strategy that uses for example customer loyalty and purchase occasion as the basis of segmenting the market is using strategy. Select one: a. Behavioral segmentation b. Geographic segmentation c. Psychographic segmentation d. Demographic segmentation ge

Cohort segmentation is a method used to segment the market for the greatest strategic implications. Find a healthcare related service, product, or organization on one of a multitude of social networking sites. Review the seven categories. Which cohort segmentation section is the service, product, or organization geared for on the site? Why would this type of marketing be successful? Select another cohort segmentation category. From a management perspective, what recommendations could you make to the marketing department to broaden the marketing efforts to include another cohort segmentation not currently being targeted.

Who is the Target store targeting? How has it segmented its market? please no plagiarism. I asked this and was given the wrong answer.