Q: How StuffDOT Works ?
A: Digital marketing consists of search engines, social media, emails, and mobile apps, these are tools...
Q: Describe the types of online advertising available today. 'which type of advertising does Google cur...
A: Advertising is used in marketing industry from many decades that haa made it the most trusted tradit...
Q: Discuss the 2 types of Adventure Tourism which is Soft adventure activities and Hard adventure activ...
A: Tourism marketing is related with promoting techniques in the field of the travel industry. Today th...
Q: Choose ONE of the three general strategies for selecting target markets: undifferentiated, concentra...
A: The strategy which is chosen is undifferentiated marketing. The details of it are discussed as follo...
Q: What is an example of how the real (physical) and digital (virtual; wortds are converging?
A: Continuous advancement and innovation in Technology- Businesses and their operations have become mor...
Q: Describe three kinds of organizations and the three levels of strategy in them.
A: An organization is any entity that consists of one or more people and serves a specific purpose, suc...
Q: What are the similarities and differences between the product and retail life cycles?
A: The time span between when a product is introduced to the market and when it is removed from the she...
Q: Explain the differences between product advertising and institutional advertising and the variations...
A: Advertising is a non personal form of promotion of goods and services. It is because the communicati...
Q: 1.Is a term in research that relates to the dependability of the research, to the degree to which th...
A: "Since you have asked multiple questions so we will solve the first question for you. If you want an...
Q: One of your friends is contemplating opening school supply store near your campus. She seeks your ad...
A: The 7ps of marketing for school supply store includes : 1) Product 2) Price 3) Place 4) Promotion 5)...
Q: Is there any truth in the statement, "Geographical pricing schemes will always be unfair to some buy...
A: The price discrimination is a business strategy where sellers are involved in selling same goods dif...
Q: a. How many types of trips are there? Describe them with appropriate example. b. What does it mean b...
A: a) Trips include travel and lodging and can also include day travels, business trips, and other acti...
Q: What are the marketing strategies that you can used of the event in traditional games such as chines...
A: The marketing strategies for any event is very important as the customers, the target market needs t...
Q: What are the three degrees of distribution density?
A: The distribution is the process that has the objective of making goods move from production place to...
Q: Sophisticated forecasting models are not always better than simple o There is no single forecasting ...
A: Forecasting is one of the ways in which the companies try to analyse their future demand. The detail...
Q: Suppose you are called in as a creativity consultant to assist in further development of this produc...
A: Mattel is one of the world's largest toy manufacturers, with a history dating back to 1945. With hea...
Q: Explain
A: CAPABILITIES: Capability is defined as the quality of being capable, usually capabilities, qualities...
Q: the primary customer relationship management application clusters
A: The main aim of all the efforts a marketing managers undertakes is to attract, convert and retain cu...
Q: Can E-learning be defined as an e-business activity? Does it qualify as e-commerce activities?
A: Online learning can be defined as using networked computers to just provide access to knowledge, act...
Q: What is the status of background checks on online gun sales
A: - Backgrounds checks make the preliminary foundation of a gun violence prevention strategy in any co...
Q: What is the diffe rence between a coupon and a deal?
A: Sales Promotion is done to create awareness and increase the demand for the product. Sales promotion...
Q: What are two advantages and two disadvantages of the advertising posttests described in the chapter?
A: Advertising research is build upon two areas that are pre test in advertising and post test. The pre...
Q: For each of the following, identify and describe threetechniques and give several examples: (a) cons...
A: Marketing is a vast topic including areas like promotion, pricing, market analysis, digital marketin...
Q: Why should food waste apps target millennials and Gen Z
A: Food waste apps collect the food from individuals and restaurants who would have thrown the food oth...
Q: white night merger? Why is it preferred by a target corporation
A: The concept of white knight merger is discussed as follows-
Q: What are the major tourism products and services characteristics of the Philippine tourism industry?...
A: In Central Philippines, pristine white sand beaches, diverse marine life, volcanoes, forests, wetlan...
Q: Processes that include the return of worn-out, faulty, and excess goods to consumers, as well as pro...
A: Sometimes we purchase a product and it turns out to faulty, we really feel disappointed for it but w...
Q: Which of the following is an example of an episodic business? Multiple Choice Tabatha, who buys item...
A: In the given multiple choice question, we are asked to select an appropriate example of Episodic Bus...
Q: Why Keep Inventory?
A: Definition: The inventory of the company is all the materials utilised which are raw for manufactur...
Q: you are a manager of an advertising company. The company is running short of funds, so you decide to...
A: Companies earn revenue by generating demand for their products in the market. This is explained belo...
Q: explain the process of Marketing Research ?
A: Introduction Marketing Research is a process of intellectual activities of mankind, it is a process ...
Q: Read the case from the text Take notes from the case Create a 500 word minimum Case Study submit a d...
A: Business is about filling the customer need gap profitably. Those organizations who are able to do s...
Q: Exercise No. 2: Wrife down the appropriate pricing strategy for each of the given scenarios below. 1...
A: Pricing helps a marketer in many ways. It helps the marketer in gaining more profits, customers, pos...
Q: What specificattions leads Mall of America taken to acknowledge each challenge?
A: In the overall marketing strategy, price and place play an important role in the success of a busine...
Q: Define accessory equipment
A: Auxiliary equipment any non-expendable equipment that has been fixed in place or attached to a craft...
Q: Select a recreation enterprise in Maine community (Provide the name of community/state). Identify wh...
A: Recreational enterprises refer to the business that helps people to fulfil their demands of enjoymen...
Q: Create a marketing plan for a new beer (4) Conclusions
A: Marketing is the activities carried out to attract customers towards a product or a service. Plannin...
Q: The ability to design and use direct marketing programs has increased with the availability of _____...
A: Marketing function collaborates the activities such as product mix, price mix, place mix, and promot...
Q: What is the difference between aided and unaided recall posttests?
A: Generally to evaluate the efforts which the different firms or companies make in advertising and pro...
Q: Although the BCG Matrix can help managers decide which strategic business units they should invest i...
A: It is totally true that the BCG Matrix tells about the different quadrants in which the products are...
Q: Which of the following statements best describes the global marketing strategy of the company that 8...
A: A. The new version of the product X will be launched this week , this new version is expected to b...
Q: Question #2: Fill-out the table below for each targeting strategy. Strategy Strategy Product Sample ...
A: Every company develops products and services that caters to the needs of customers. Some products an...
Q: Conduct an interview with someone who matches the segmentation basis of your target market for the m...
A: Marketing acts as the medium, the communication tool to deliver the need and the value to the custom...
Q: Three of your friends is contemplating opening a businesses near your college campus. They seeks ...
A: In the given scenario, we are blessed to assess and suggest appropriate strategies for three of our ...
Q: How does a return on an investment pricing objectivediffer from an objective of increasing market sh...
A: The goals that determine how your organization sets prices for your product or service are referred ...
Q: what is value based pricing? is it good to use value based pricing for start-up business?
A: Value based pricing is used to meet the expectations of the customers. The term is used when a firm ...
Q: Instructions: Follow these steps to make a presentation of a project from kickstarter.com: 1. Choose...
A: In the given question, we are to create a presentation on Emerge Home, so without any further ado, w...
Q: Create digital customer journey map, based on proDUCT (N95 MASK) STAGE AWARENESS CONSIDERATION DECIS...
A: A customer journey map is a graphic representation that depicts the steps customers go through while...
Q: Discuss the following statement: “Corporations are notreally run by their owners.”
A: Ownership in business discuss the decison making right that could be a single person or group of peo...
Q: In starting to set a final price:List two pricing objectives and three pricing constraints.2 Think a...
A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If ...
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- In order for a market to exisit, there must be a need for a product, ability to pay, willing to buy, authority to buy, and be a group large enough to result in a profit. Without these, you do not have a viable market. What are some things a person can do to prevent not having a viable market?Discuss the applicability of the General Electric Model in relation to market attractiveness and business and strength. Make your recommendations?assume that an organization is in declining situation with products and services misaligned and does not generate enough profit to cover expoenses. recommend strategies for the organization to rise above its situation and maintain fit with its present activities?
- Describe is the difference of Subway Fast food chain from the competition in market. You may select an attribute important to the consumers and elaborate why you use this product or avail this service. Next, describe a main target market and discuss why they are the appropriate segment to target. Expound what you think is the value proposition of your chosen product or service.To conduct a consumer analysis for the product—the good, service, or idea—in your marketing plan: 1 Identify the consumers who are most likely to buy your product—the primary target market—in terms of (a) their demographic characteristics and (b) any other kind of characteristics you believe are important. 2 Describe (a) the main points of difference of your product for this group and (b) what problem they help solve for the consumer in terms of the first stage in the consumer purchase decision process in Figure 4–1. 3 For each of the four outside boxes in Figure 4–4 (marketing mix, psychological, sociocultural, and situational influences), identify the one or two key influences with respect to your product. This consumer analysis will provide the foundation for the marketing mix actions you develop later in your plan.Consumer value can be defined as what the consumer feels they get as benefits in return for the resources they pay. Using the concept of the value equation (Value = what you get - what you give), show how customers evaluate the benefits with the cost of a purchase, explaining the types of value customers gain from a purchase.
- One major reason for undertaking marketing research is to identify market opportunities. Once the research is complete, the company must measure and forecast the size, growth, and profit potential of each market opportunity. With regards to the above information examine how demand can be estimated in a market.Describe further the difference of Subway Fast food resto from the competition. Please also select an attribute important to the consumers (you are also a customer) and elaborate why you use this product or avail this service. Provide a particular target market and elaborate why they are the appropriate segment to target to. Explain well if what you think is the value proposition of your chosen product or service.Review the Aldi case study on page 169 of your textbook. Assess your satisfaction with Aldi and make recommendations about how the company could modify its business-level strategy to both increase your overall level of satisfaction and to attract new customers. Provide specific examples to support your response. Analyze the five business-level strategies discussed in Chapter 4 to determine which strategy most likely applies to Aldi. Determine how a shopper's experience might change if it switched to one of the other four strategies (your choice). Explain your rationale. The Ripple Effect of Supermarket Wars: Aldi Is Changing the Markets in Many Countries Aldi started as a small, family-owned grocery store located in Essen, Germany, in 1913. Two sons, Karl and Theo, took over the store from their mother in 1946; soon after doing so, they began expanding the business. They emphasized low costs from the very beginning, allowing them to offer their products to customers at low prices…
- explain thoroughly why option is right and why others are wrongList and briefly describe 4 variables from the external marketing environment. Provide a brief description of how each of the variable that you list may be able to influence marketing decisions. For example, if you include "technology" as one of your variables from the external marketing environment, you could describe the manufacturing of micro chips that are in many of the products that people use daily, i.e., the camera in your vehicle that shows you what is behind you when you back up uses a micro chip. Many chips are manufactured internationally. Recently, Congress supported legislation that enhances production of micro chips here in the United States. Accessibility to micro chips, enhanced product features, such as rear view alerts for drivers, also enhances product development and innovation. All of the example impacts several aspects of marketing. Then, in your answer, you would list at least two aspects of marketing that can be impacted based on the information in the…Consider a producer of a specific good and give examples of challenges faced by the producers in order to adjust (respond to) changes in consumers preferences. Give an example of both short-term and long-term adjustments made by the producers and suggestions to minimize the impact of the decrease in preference.
