Crirical Thinking Experts predict the future of 82C ecommetce to be very rosy indeed, with exponentialincreases in Internet sales of some product categorieswithin the next few years. What effect do you think thegrowth of e-retailing will have on traditional retailing?Do you think we will have a future of empty malls andstores? In what ways will this be good for consumers,and in what ways will it not be so good?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Crirical Thinking Experts predict the future of 82C ecommetce to be very rosy indeed, with exponential
increases in Internet sales of some product categories
within the next few years. What effect do you think the
growth of e-retailing will have on traditional retailing?
Do you think we will have a future of empty malls and
stores? In what ways will this be good for consumers,
and in what ways will it not be so good?

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