Besides the good quality and features of a product, what are the factors that intervene or moderate the consumer buying decision? Explain the features with examples.
Q: Choose a brand of your choice outline the important micro and macro environmental factors that would…
A: The environmental forces refer to those forces which have a direct or indirect impact on the…
Q: Please solve in 60 minutes about marketing thank u The link website…
A: Note: Third part of the question may not be answered as it demands designing a label that is not…
Q: What does test marketing involve, and what are the alternatives? Find a local example of an…
A: Organizations usually try the product in the market before full-fledged bringing it into the market.…
Q: Citing specific examples, how has branding helped you as a consumer? Think about the assurance you…
A: Differentiation means providing unique features or something that is not already there in the market…
Q: Marketing strategies vary at different stages of the product life cycle. Determine which stage of…
A: Like business go through the stages, same product or service also. The Product and service's life…
Q: Buyers experience many situational influences during the buying process. Using the same experience…
A: Buying process refers to all the steps involved in the process of making a buying decision. It…
Q: Product Life Cycle
A: Every product has its own life cycle. The stages of the product life cycle follow an S-shaped curve…
Q: Choose one company for your product and describe its history and at least three unique…
A: Sustaining and thriving in a market requires a lot if effort and hardwork from the organization and…
Q: (1) Think of three car brands or specific models. Howare these products positioned in your mind?…
A: Disclaimer: Since you have asked multiple question, so as per company policy, we will solve the…
Q: Using a ! personal example !, explain how your perception of a brand has changed, in a positive way,…
A: Branding helps the organisations by creating a value among their customers in the public. The brand…
Q: How should the organization differentiate its products? What are the product’s features, advantages,…
A: Consumer interest in one or more major features of a product or brand that makes it a better option…
Q: With reference to the 4.0 and MarTech technologies, to what extent technology influences the…
A: Ans. Introduction Henry walker (1880's) was a butcher as expertly. He had a place in a town in…
Q: What are the stages in the life of a product? What is the significance of knowing these stages in…
A: The term item product cycle alludes to the time allotment an item is acquainted with buyers into the…
Q: There are three factors that add value to the brand as perceived by consumers. Conduct research on…
A: The chosen apparel brand is Reebok. Reebok understands the value of establishing great apparel and…
Q: What choice of brand elements would you suggest that can be very effective for the company’s product…
A: Marketing is a vast field. It includes various topics like pricing, segmentation, branding, etc.…
Q: What is your perceptions of value and how much you are willing to pay for the following products:…
A: Automobiles- perceptions useful of car or other vehicle and fuel prices are higher. Frozen dinners-…
Q: Explain five basics steps in buying decision explain FAB with examples please choose any product or…
A: The buying decision cycle can appear to be secretive, however, all buyers go through fundamental…
Q: What is average product ? Explain with appropriate example ?
A: In the production process, output is produced by utilising factors of production; which are; land,…
Q: Give four reasons that might explain why a product isn’t already in the market.
A: One of the reasons a product doesn't reach a market is because there does not exist a demand for the…
Q: Brand: Dunkin Donuts Describe what differentiates it from the competition. You may select an…
A: What makes Dunkin donuts unique : The competitor of Dunkin doughnuts is Starbucks. The Dunkin donuts…
Q: Why do products enter the decline stage of the product life cycle? Discuss marketers’ options at…
A: Decline stage of the product life cycle happens when the product's market declines. The demand for…
Q: What is a price? How does the price of a productdiffer from the cost of the product to the consumer?
A: Price is an element/component of the marketing mix. It is described as the amount of money need to…
Q: what are the possible consumer behavior of buyers to a small coffee and snack shop
A: Consumer behavior deals with the behavior shown by consumers while purchasing a product or service.…
Q: How many people are involved in the buying decision? Who are they?
A: Buying center houses the people who get involved in making business buying decisions The five main…
Q: A useful tool available to marketers for identification of brand development opportunities is brand…
A: So we can say that where foodpanda is a leading organization offering express food delivery services…
Q: What is the advantage for manufacturers of bypassing established price references? Why not just…
A: Price references occur when manufacturers set process below the price of competitors or their…
Q: Explain the importance of the ‘multiplicity of self’ to brands and, using five different ‘aspects of…
A: Self is a very subjective concept. We are defined by our circumstances, each experience in life…
Q: Why consumer confidence is an important element in the success of a branded product?
A: Consumer confidence is a statistical measure that captures consumers' perspectives on current and…
Q: (1) What steps could a company take to determine theperceived value of its products in its target…
A: The perceived value of a product can be defined as the evaluation of the merits of a product or…
Q: should a marketing plan be created for each and every product under a single brand or should the…
A: Marketing Plan – A business plan or a strategy that acts as the foundation for business operations…
Q: Give an example of a straight rebuy and a modified rebuy.Why is new-task buying more complex than…
A: The ultimate consumer's buying behavior is referred to as consumer buying behavior. A company should…
Q: To what does the lifetime value of the customer refer, and how is it calculated?
A: Customer satisfaction is the ultimate goal of the company after profit. Companies use various…
Q: Customers' buying behavior, what are the goods and services they frequently purchase? Mention TWO…
A: Consumer behavior can be described as the behavior or habit of a consumer which he shows while…
Q: The way consumers evaluate and choose a product depends on their degree of involvement with the…
A: Different industries use various marketing strategies according to the nature of the product and…
Q: What is the reason that a product declines?
A: A decline is a fall or descent, and the decline stage in the product life cycle represents similar…
Q: Think of three car brands or specific models. How are theseproducts positioned in your mind? What…
A: Brand positioning refers to the impacts that a particular brand leaves in the minds of consumers. It…
Q: Explain how a $45 Timex watch and a $10,000 Rolex watch delivervalue to respective target markets?…
A: Marketing is simply to create customers and brand value for the company. Every company will use…
Q: Products which have unique characteristics for which consumers will make a special purchasing…
A: Option (3) is correct answer These products have strong brand preference and loyalty, special…
Q: Describe how you would market a Chevy Malibu car?
A: Chevy Malibu An automotive that refuses to compromise. It’s powerful, nevertheless economical.…
Q: What is your experience as a customer or consumer regarding the three buying situations: straight…
A: In my experience how these three buying situation straight rebuy, modified rebuy, new buy works for…
Step by step
Solved in 2 steps
- Describe FOUR (4) options you might take if your customer believes your product did not fulfill their needs.As a consumer, what are the different factors that will make you buy a certain product or item ? Explain each .What is a price? How does the price of a productdiffer from the cost of the product to the consumer?
- Does the stand or belief of a company affect product sales? or do customers only care about pricing, brands, features, etc.A product is anything that can be offered in a market for attention, acquisition, use, or consumption that might satisfy a need or want. Products can be classified into consumer products and industrial products. List and briefly explain the four classifications of consumer products and provide examples for each.Should a marketing plan be created for each and every product under a single brand or should the marketing plan be for the brand itself? Why?
- Make a simple marketing plan for a product.Select three everyday products and show how these different products might be aimed toward different market segments. Explain how the marketing mix different for each segment.All consumer buying decisions generally fall along a continuum of three broad categories. Name them?
- What is average product ? Explain with appropriate example ?Choose one brand that has an interesting product strategy. Elaborate on your reason base on your analysis!Select a product you are familiar with. Based on your knowledge of the product life cycle, what types of changes will occur to your selected product as it continues through the product life cycle? How will this affect the marketing of your selected product?