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- What are the advantages and disadvantages of attempting to reposition a product in the mind of customers ?What are the stages in the life of a product? What is the significance of knowing these stages in terms of marketing effort?Marketing strategies vary at different stages of the product life cycle. Determine which stage of the product life cycle your organization’s product is in. What market characteristics lead to your determination? Explain. What recommendations should the organization consider based on your analysis?
- Write a detailed market description for the product Pastillas and justification for its viability.Select a product you are familiar with. Do research about that product. Based on your knowledge of the product life cycle, what types of changes will occur to your selected product as it continues through the product life cycle? How will this affect the marketing of your selected product?what is the marketing plan for plaster of walls and floor?
- Discuss the market segmentation for business market of a product and it's requirements?Should a marketing plan be created for each and every product under a single brand or should the marketing plan be for the brand itself? Why?How will you apply the concept of value proposition and unique selling proposition in your product/service? Cite ways