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- What are the most effective methods for developing a marketing plan for a new product or service that has no existing market or competition?Discuss what are the most effective methods for developing a marketing plan for a new product or service that has no existing market or competition?What is the purpose of a marketing plan for a company or a product/service? What do you think about each step of the marketing plan? Select one of the steps of the marketing plan and provide your explanation.
- What are the relationship between sales, customer service, product development and marketing . Please answer briefly and also Identify the principles of the marketing mix for a business product or service.How will you apply the concept of value proposition and unique selling proposition in your product/service? Cite waysHow does the role of a Customer Success Manager ensure that the end product aligns with user expectations and needs?
- Select a product you are familiar with. Do research about that product. Based on your knowledge of the product life cycle, what types of changes will occur to your selected product as it continues through the product life cycle? How will this affect the marketing of your selected product?Discuss the unique marketing characteristics a product or service requires based on the specific phase of the product life cycle.If you are the marketing director why is it important to adopt a product management strategy?
- When a firm considers its overall objectives and considers the type of business it is in, it is engaged in which of the following steps of the marketing planning process? defining the mission conducting a situation analysis identifying and evaluating opportunities implementing the marketing mix evaluating performanceSelect a product you are familiar with. Based on your knowledge of the product life cycle, what types of changes will occur to your selected product as it continues through the product life cycle? How will this affect the marketing of your selected product?Pick two product categories – one should be a physical good and the other should be a service.A) For both the physical good and the service, outline and discuss how the three product levels could be structured. B) For both the physical good and the service, relate these three product levels to the consumer needs. C) In your opinion, how useful is it for a marketer to divide the product into its several product levels?