31. Forecasting must take several factors into account all of the following statements are true EXCEPT: A. past demand B. planned advertising or marketing strategies C. estimating level and trends D. actions competitors take

31. Forecasting must take several factors into account all of the following statements are true EXCEPT: A. past demand B. planned advertising or marketing strategies C. estimating level and trends D. actions competitors take

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter13: Regression And Forecasting Models

Section13.7: Exponential Smoothing Models

Problem 28P: The file P13_28.xlsx contains monthly retail sales of U.S. liquor stores. a. Is seasonality present...

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Concept explainers

Forecasting in Business

Forecasting is the process of predicting the future based on the past and the present data and circumstances. In other words, forecasting is the act of making a detailed analysis of future events based on the decisions made in the past as well as the present. Forecasting plays a very important role in operational management as it helps in planning and decision-making. It is not only important for the success of a business but also contributes to individual growth and success. Many business organizations or companies have failed due to the shortcomings of their forecasting.

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31. Forecasting must take several factors into account all of the following statements are true

EXCEPT:
A. past demand
B. planned advertising or marketing strategies
C. estimating level and trends
D. actions competitors take

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