MARKETING
MARKETING
7th Edition
ISBN: 9781260087710
Author: Grewal
Publisher: RENT MCG
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Chapter 8.2, Problem 4PC
Summary Introduction

To determine: The reason why the BRIC countries are viewed as a potential candidate for global expansion.

Introduction: The four countries in the global community that have faced the most growth and expansion among nations are; Country B, Country R, Country I and Country C, these countries are known as BRIC countries.

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