The categories of adopters.

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Chapter 8, Problem 11QA

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Chapter 8, Problem 11QA

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To explain: The categories of adopters.

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To explain: The categories of adopters.

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Ch. 8 - Prob. 1QA Ch. 8 - Prob. 2QA Ch. 8 - Prob. 3QA Ch. 8 - Prob. 4QA Ch. 8 - Prob. 5QA Ch. 8 - Prob. 6QA Ch. 8 - Prob. 7QA Ch. 8 - Prob. 8QA Ch. 8 - Prob. 9QA Ch. 8 - Prob. 10QA

The categories of adopters.

Solution Summary: The author enumerates the categories of adopters: risk-taking, venture-some, tech enthusiasts, opinion leaders, and leaders.

To explain: The categories of adopters.

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