Principles of Information Systems (MindTap Course List)
Principles of Information Systems (MindTap Course List)
13th Edition
ISBN: 9781305971776
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
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Chapter 7, Problem 2CTQ2
Program Plan Intro

M-commerce:

M-commerce is a method of buying and selling of products or goods through wireless devices like cellular telephone, Personal Digital Assistants (PDAs). Here, money and data transactions are done using wireless handled devices like mobile, laptop, tablet and many others.

Program Plan Intro

M-commerce:

M-commerce is a method of buying and selling of products or goods through wireless devices like cellular telephone, Personal Digital Assistants (PDAs). Here, money and data transactions are done using wireless handled devices like mobile, laptop, tablet and many others.

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1. Firms can base m-commerce systems on commercially available software, as MobiKash did here. Alternatively, they can write their own software. List three pros and cons of each approach. Do you think MobiKash made the right choice? 2. What challenges does a company like MobiKash face when they try to penetrate different national markets in developing countries? Why might Kenya be a good choice for the launch of m-commerce operations in Africa? 3. Contrast your m-commerce needs with those of a typical rural African. Would you find the MobiKash offering attractive in full, in part (which parts?), or not at all?
QUESTION 12 Alya is planning to have her own e-commerce business project. The business model she is trying to adopt is a C2C rentals in UAE. She has envisioned a web presence of this online rental marketspace where people in the UAE can offer what they own such as houses, properties, cars, lands, jet skis, equipment, and other staff to other people who need those facilities temporarily. This rental marketplace represents a win-win situation where owners can make money by renting their available staff to other people who don't have to buy those staff and store them permanently. Alya has clearly identified a web mission statement, and she has determined her team for running her business. By planning to her project, she was thinking to have a website, email service, social media channels and probably some offline media support, but she has not decided yet what platforms to use for her e-commerce business presence. Answer the following questions: 1. Advise Alya regarding what platforms she…
What is it about Google that Pinterest views as the most significant threat to its business?What are the motivations behind Pinterest's decision to concentrate on mobile platforms for the development of new features and products?

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Principles of Information Systems (MindTap Course List)

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