OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
7th Edition
ISBN: 9780077835439
Author: Roger G Schroeder, M. Johnny Rungtusanatham, Susan Meyer Goldstein
Publisher: McGraw-Hill Education
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Question
Chapter 5, Problem 8DQ
Summary Introduction
To provide: An example for a service-profit chain for movie theatres. Also, define each component in the chain and explain the measure for each.
Introduction: Service is an immaterial activity which does not result in ownership and cannot be stored. It is consumed during a sale or transaction process.
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Give an example of the service-profit chain for movie theaters. Define each of the components in the chain and explain how you would measure each.
What do you mean by defining how well a service is provided?
Service is often differentiated from products and the four (4) distinct service features that distinguishes service from products are: simultaneity, heterogeneity, heterogeneity, and perishability.
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OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES (Mcgraw-hill Series Operations and Decision Sciences)
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Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, operations-management and related others by exploring similar questions and additional content below.Similar questions
- Give an example of the service-profit chain for movie theaters?arrow_forwardEnumerate , What service marketing strategies should a service chain adopt to garner the following benefits: control, consistency and maintenance of image?arrow_forwardWhat are some more strategies that might be used to improve the efficiency of the delivery of services?arrow_forward
- Briefly describe a service of your choice. Offer two recommendations for how the company/service provider in your example could manage the characteristics of services to create more value for its customers.arrow_forwardHow the concepts you learnt in services management subject will be useful in your personal and professional life. Explain.arrow_forwardDiscuss why service centers and service hotlines are important or unimportant to customer perceptions of service firms. Give an example to back up your argument.arrow_forward
- Differentiate in detail the three options from the perspective of customer service. Which do you believe will provide the best level of service? Why?arrow_forwardCould you please explain perishability of the services.arrow_forwardThink of an example of service and describe its distinctive characteristics?!arrow_forward
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