Chapter 23, Problem 23.21E

ROI, comparisons of three companies. (CMA, adapted) Return on investment (ROI) is often expressed as follows:

  $\frac{\text{Income}}{\text{Investment}}=\frac{\text{Income}}{\text{Revenus}}\times \frac{\text{Revenus}}{\text{Investment}}$

1. 1. What advantages are there in the breakdown of the computation into two separate components?

Required

1. 2. Fill in the blanks for the following table:

After filling in the blanks, comment on the relative performance of these companies as thoroughly as the data permit.