Organizational Behavior
OER 2019 Edition
ISBN: 9781947172715
Author: OpenStax
Publisher: OpenStax College
expand_more
expand_more
format_list_bulleted
Concept explainers
Textbook Question
Chapter 11, Problem 1CTQ
How should Facebook respond to the 2014 research situation? How could an earlier response have helped the company avoid the 2018 controversles and keep the trust of its users?
Expert Solution & Answer
Want to see the full answer?
Check out a sample textbook solutionStudents have asked these similar questions
Please assist with the following question:You have been hired by a local department store that intends to increase its presence on socialmedia to increase sales through advertising. Your team has been asked to collect data on socialmedia patterns that can be used to predict the outcomes for the company.Your group is expected to interview at least 30 random persons about their purchasing habits inorder to determine if social media influences their buying behavior. Record the following foreach respondent:1. Gender2. Income3. The number of social media platforms they use on a daily basis
a. Discuss what measure of central tendency is the most appropriate for each variable.b. State why the use of a histogram is an appropriate or an inappropriate way to describe thevariable income
Interview the managers of a local charity.Determine what their assumptions about theconsumer behavior of their supporters are. To whatextent do they use marketing strategy to increasesupport for the organization or compliance with itsobjectives?
How can we, as consumers and sharers of news, learn to identify potential "fake news" stories and how does it affect each of us?
Chapter 11 Solutions
Organizational Behavior
Ch. 11.1 - Describe the communication process.Ch. 11.1 - Why is feedback a critical part of the...Ch. 11.1 - What are some things that managers can do to...Ch. 11.2 - What are the three major types of communication?Ch. 11.2 - How can you manage the inflow of electronic...Ch. 11.2 - What are the major influences on organizational...Ch. 11.3 - What are the major roles that managers play in...Ch. 11.3 - Why are negotiations often brought in to...Ch. 11.4 - How are corporate reputations affected by the...Ch. 11.4 - Why is corporate reputation important?
Ch. 11.5 - What are the four components of communication...Ch. 11.5 - Why is it Important to understand your limitations...Ch. 11.5 - Why should managers always strive to improve their...Ch. 11 - Describe the communication process.Ch. 11 - Why is feedback a critical part of the...Ch. 11 - What are some things that managers can do to...Ch. 11 - Compare and contrast the three primary forms of...Ch. 11 - Describe the various individual communication...Ch. 11 - How can managers better manage their effectiveness...Ch. 11 - Which communication roles are most important in...Ch. 11 - Identify barriers to effective communication.Ch. 11 - How can barriers to effective communication be...Ch. 11 - How should Facebook respond to the 2014 research...Ch. 11 - Should the company promise to never again conduct...Ch. 11 - How can Facebook balance the concerns of its users...Ch. 11 - What processes or structures should Facebook...Ch. 11 - Respond in writing to the issues presented in this...
Additional Business Textbook Solutions
Find more solutions based on key concepts
Assume the United States is an importer of televisions and there are no trade restrictions. US consumers buy 1 ...
Principles of Microeconomics (MindTap Course List)
How do the internal and external environments of the organization and its strengths and weaknesses impact the p...
Principles of Management
Define cost object and give three examples.
Cost Accounting (15th Edition)
Chocos Chocolates incurs these costs for the month: Â What is the conversion cost?
Principles of Accounting Volume 2
What does it indicate when a superintendent has to write a lot of stopgap purchase orders? How would you addres...
Construction Accounting And Financial Management (4th Edition)
E5–26 Journalizing adjusting entries including estimate sales returns
Learning Objective 3, 4
Emerson St. Boo...
Horngren's Accounting (12th Edition)
Knowledge Booster
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, subject and related others by exploring similar questions and additional content below.Similar questions
- Should the company promise to never again conduct a survey of this sort? Should it go even further and explicitly ban research intended to manipulate the responses of its users?arrow_forwardQualitative research aims to understand concepts, thoughts, or experiences. It provides in-depth insights into poorly understood topics—the data type deals with words, pictures, or descriptions. The methods involve using focus group(s) for “Open-ended questions” to explore subjects’ perspectives, Describing observations in words, and literature reviews. Qualitative research is also at risk for biases, including the Hawthorne effect, observer bias, recall bias, and social desirability bias. How do you ensure the reliability and validity of your findings in qualitative research?arrow_forwardSuppose AT&T showed a gay couple using its cellservice plan or P&G showed a gay couple usingone of its laundry products in ads on networktelevision. Is a backlash by those who do not acceptthe gay community a likely response? How are suchconsumers likely to respond? Why?arrow_forward
- Please provide Correct answer, don't use any AI tool.arrow_forwardHow should Facebook respond to the 2014 research situationarrow_forwardEach of us is biased to some degree. Marketers can bias research findings based on how survey questions are structured and worded. Answer the following two questions: As a marketer, how do you eliminate that bias? Why would eliminating bias be important to your research? Write two biased research questions and then rewrite them so that they are unbiased. Include both the biased and unbiased versions of both questions in your submission.arrow_forward
- Give an example in which ethical impact assessment could have helped a company identify ethical issues before making a decision about data, for example, if Facebook had conducted an ethical impact assessment before sharing data with Cambridge Analytica, explain what the results may have revealed?arrow_forwardWhat were your internet research goals? Are there long-term solutions?arrow_forwardHow do you increase views?arrow_forward
- Online, Mobile, and Social Media Marketing You Are What You Like Marketers have always been interested in buyers’ personality traits and how they influence behaviors, but it is difficult to measure personality. Until now, that is. Online, mobile, and social media technologies are now providing researchers with new tools to predict someone’s personality traits and lifestyle activities. Microsoft and researchers from the University of Cambridge analyzed over 58,000 Facebook users’ “Likes” and developed an algorithm that matched them with demographic information and personality profiles. The resulting personality profiles determined, with over 80 percent accuracy, factors such as users’ gender, ethnicity, religion, sexual orientation, alcohol and drug use, and even whether their parents had separated before they turned 21 years old. Researchers even predicted IQ and found that users with higher IQs like curly fries and those with lower IQs like…arrow_forwardWhat are the benefits and drawbacks of the following: - Jury of Executive Opinion - Delphi Method - Opinion Pollsarrow_forwardIn today’s situation of Covid -19 Pandemic when the offline world is affected severely. Kindly throw light over the online system of consumer behaviour with respect to the given questions: 1. Consumer behaviour with respect to online shopping of grocery items. 2. Consumer behaviour with respect to online education.arrow_forward
arrow_back_ios
SEE MORE QUESTIONS
arrow_forward_ios
Recommended textbooks for you