Why is the sales manager’s role so important to a company's success? a. Salespeople often are unethical b. Salespeople need to be kept in line c. Salespeople are usually demotivated d. The sales force is the revenue generator for all businesses

Brenda wants her firm’s marketing communications to be more carefully targeted in order to increase customers’ receptivity to the firm’s marketing messages. To achieve this goal, Brenda will likely turn to   A)   sales promotions.             B)               C)   public relations.            D)   price reductions.            E)   direct marketing.

What exactly does it mean to say that a website is popular? In the event that they are unable to pay for it, what other choices are open to small businesses?

Salespeople may be identified asa. experts, order makers, and supportpersonnel.b. order preparers, order trackers, and orderreceivers.c. order getters, order takers, and supportpersonnel.d. order getters, order makers, and orderreceivers.e. order getters, order dictators, and supportpersonnel.

"Prospecting and Qualifying" is the step in the selling process in which the salesperson meets the customer for the first time learns as much as possible about a prospective customer before making a sales call identifies potential customers tells the product's "value story" to the customer clarifies and overcomes customer objections to buying

10. Visitors who are motivated to buy, but are looking for more information before they make a purchase is called .A. Browsers b. Buyers C. Shoppers D. Simplifiers

Which of these is true about marketing? A. Marketing is used to promote the product and services B. Marketing is concerned about the sales only C. Marketing is the activity, set of institutions, and processes for creating, communicating. delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. D. Marketing considers only the needs of the organization and not the society. 2. Which one is not a part of the 4 Ps? A Product B. People C. Price

CREATING SALES FORCE EVALUATION