When pandemic will completely disappear, YOU/YOUR FAMILY will spend more on wellness tourism compared to what it was for normal time. 40% 35% 30% 25% 40% 20% 30% p0% 15% 10% 5% 0% Strongly agree Neutral Disagree Strongly disagree Agree
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- 2 Describe the new features you would add to an au- tomobile designed for consumers in the 55+ age group. In what magazines would you advertise to appeal to this target market?2 Suppose research at Panasonic reveals that pro- spective buyers are anxious about buying smart television sets. What strategies might you rec- ommend to the company to reduce consumer anxiety?Characterize the differences between Baby Boomers, Generation X, andGeneration Y. Using a personal computer for your example, indicate howthis product should be sold to someone in each of the three generations. Lastly, if we call thenext generation on the horizon Generation D (the digital generation), what wouldyouforecast for the preferences and buying patterns of this generation? Explain.
- Drawing from the concepts learned in class (think: key conditions of postmodernity), as well as Costley et al. (2007) describe how marketer’s sell ‘happiness’ in a post-modern consumer society.Critically evaluate the VRIO as a framework to identifycompetitive advantages and disadvantages. Use examples andrelevant literature to support your answer.1. Discuss how this technology could affect the market and marketers with respect to consumer behaviour. Now check this out https://www.bbc.com/reel/playlist/100-women?vpid=p07r9vbn
- How can I Identify the demographics and effects of obesity issues or diseases on public and community health? and How can I Determine if the effects cross from community to state or national levels.udy Explain at least 3 advantages AND disadvantages of using socio-economic variables as determining factors in consumer behaviour? 30- 2 F2 A- ((1:2)) W S X All BI F3 # 3 £ E 1 / D F4 C O C с * $ 4¢ R F CK F5 OIO no on 00 00 V F6 % 5 ¤ T G 6 PEDICO F7 00 84 B ? Y H F8 & 7 acer 1 U N F9 T * 00 US X₂ 8 2 J F10 M 9 K X² # F11 P 3 dil 11 W F12 0 14 con § Scr Lk Arrêtdef L P PrtSc/Imp SysRq/ >1. Identify the factors triat ale Conta mdu 2. Examine propose opportunity using screening and seizing; Let's Try This Instruction: Write the opportunities and threats relative to the trends. Trends Opportunities Threats Macro environment Industry Market Micro market Consumer Let's Learn This