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FACEBOOK!
Analyze Facebook's ethical impacts.
What are the strengths of Facebook and how does it benefit the population? What are the weaknesses of Facebook and its potential limitations? What are external factors that may contribute to the success of Facebook? Finally, what external factors may pose a threat to the success or adoption of Facebook? What social, political, and cultural trends may influence reception?
Provide APA citations for any outside references used.
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- Is it ethical for Facebook to mine its users’ posts for signals that those users are about to go through a break up? Is it ethical for the company to then help its clients target their ads based on this research? Is what Facebook is doing different from what other companies do? How might Facebook’s actions be perceived through the ethical prisms of utilitarianism, Kantian rights, justice, Aristotles virtue, and the common good?Twitter is fighting with Apple, what are the technical and economic implications and Why?Ethical marketing is more of a philosophy that informs all marketing efforts than a marketing strategy. Consider a social media advertisement that claims a product will do X, Y, and Z, but when you order it, you discover it can only do X. These types of disreputable, dishonest, and corrupt marketing strategies acted unethically. Finally, while unethical marketing may succeed in the short term, it is not a good long-term strategy. Customers will begin to distrust your brand as a whole, making it difficult to find brand advocates willing to spread awareness about your product or service through word-of-mouth marketing. Investigate the critical role ethics plays in modern marketing and formulate the best practises to create ethical solutions to all of your marketing challenges?
- Reflect on the use of corporate front groups to influence public opinion and the regulatory system. How do you feel about the use of this tactic by companies? Are corporate front groups ethical or unethical or is it more complicated than that? Should the use of corporate front groups be made illegal (explain why or why not)?2. Explain how Facebook, Twitter and Instagram can represent a major threat or opportunity for a certain company.What will be the social media strategies for a soft drink company in current situation caused by covid?
- What are the ethical implications of the following interpretations? The Internet is an evolving technology still in its infancy, and the dividing line between free and paid content needs to be sorted out by lawmakers and the competitive marketplace. Any suggestions?Read the following case study and then answer the questions that follow:Meta Inc. (FB), the company that owns Facebook, primarily makes money by selling advertisingspace on its various social media platforms. Those platforms include websites and mobileapplications that allow users the ability to connect and communicate with family and friends. Thecompany's sites and apps include social networking site Facebook, photo- and video-sharing appInstagram, and messaging apps Messenger and WhatsApp. Meta also provides an ecosystem thatallows users to connect through its Oculus virtual reality products.Meta competes with other companies that sell advertising to marketers, as well as companiesthat provide platforms for communicating and sharing content among users’ various socialnetworks. Meta generates substantially all its revenue from selling advertising to marketers. Adsare displayed on Meta's main social networking site, as well as Instagram, Messenger, and otherthird-party affiliated…discuss ways in which Philip Morris can become a socially responsible tobacco marketer.
- According to Palmer, how do pop up ads and browser cookies conflict with the moral ideas of a right to privacy and property?What will be the social media strategies for a soft drink company in current situation caused by covid-19?Facebook recently announced that it will let teens’ posts become public. Before the change, Facebook would only allow 13- to 17-year-old users’ posts to be seen by their “friends” and “friends of friends.” Now, however, their posts can be seen by anyone on the network if they choose to make their posts “public.” Twitter, another social medium gaining popularity with teens, has always let users, including teens, share tweets publicly. But because of Facebook’s vast reach, privacy advocates are very concerned about this latest development, particularly when it comes to children’s safety. Online predators and bullying are real safety issues facing youth. Other criticisms of Facebook’s decision boil down to money—some argue that this is just about monetizing kids. Facebook will be able to offer a younger demographic to advertisers wanting to reach them. Facebook defends its actions, saying the change in policy is due to teenagers wanting the ability to post publicly, primarily for…