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State two characteristics of services. How do these two characteristics affect the marketing of services?
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- 1. How can you distinguish product,service and, experience? 2. In what way services generally considered one more difficult to market? Cite one (1)reason or attribute and explain how marketers address the problemsExplain the term customer service centricDevelop a marketing strategy that addresses the unique dimensions and characteristics of services, related the service marketing tool "Hubspot"