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How does the identification of target audience impact the planning phase?
Step by step
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- marketing research conducted Potential market: who is your target audience? How do you know? Potential sales: how will you position the product or service? Product: Full pumice stone bathmatThe assignment is: pick an ad of your choice and tell me how marketers in this ad: segment, target, differentiate and position the product or service advertised.How does a marketeranalyze the target audience after identifying it?
- Please share your favorite ad and explain what is the target market, what is the product strategy, and why you think it is effective. Include the link to the video.Think of launching a new product- A- Ice cream B- Smartphone C- Car D- Digital Electronic toys for toddlers E- Food Processor You can choose any product out of the list and Prepare a Marketing Plan. The Marketing Plan must be effective enough to impress the audience and create a lasting impression.MARKETING MIX PLANNING IS BEST CARRIED OUT AFTER .......................... a. POSITIONING b. SWOT ANALYSIS c. BUSINESS ANALYSIS d. SEGMENTATION e. CONSUMER ANALYSIS
- For this assignment, please do the following: Select two print advertisements—an effective ad and an ineffective ad (see 5 below). Identify the source—name of magazine, website, catalog, etc. Identify the target market—person and usage situation. Identify the objective(s)—cognitive, affective, behavioral. Evaluate the potential effectiveness of each ad using the following criteria: Recall—is the product obvious? Is the company obvious? Persuasion—is the key benefit obvious? Are you convinced? Deliverables: Please submit both print ads (make a digital copy with your camera or scanner). For the effective print ad, please include the following: Copy of the effective print ad Source Brief description of the target market for the ad Brief description of the objective(s) for the ad Evaluation of the ad using recall and persuasion criteria For the ineffective print ad, please include the following: Copy of the ineffective print ad Source Brief description of the target market for…You are marketing manager for a noodle company. Your company is launching a new noodle soon called ‘Amazing Thai’. This noodle tastes delicious and uses Thai ingredient. Define the term “target market”, and suggest a potential target market for new ‘Amazing Thai” noodle in 300 wordsCreate a marketing plan about flowers as your business include Marketing Plan Sections: Executive summary Situation analysis Marketing Strategy Financial projections implementation controls