Write five types of awareness followed by the target group, educational content, start date/end date, goal, for each type of awareness.

Define positioning strategy and explain how it is accomplished. Describe the positioning for the following brands: Jollibee, Toyota, Shoppee, Twitter, and Coca-Cola.

What is the situational analysis that reviews that factors outside of the 'YOUTUBE PREMIUM' that impacts marketing strategies      What is a SWOT analysis identifying strengths and potential opportunities for 'YOUTUBE PREMIUM'

For each of the following consumption​ behaviors, give an example for each and describe how knowledge of the target market​ can be used to design marketing strategy to fulfill the needs and wants of that target​ market: (A)​ Products, (B),​ Activities, (C)​ Shopping, and​ (D) Media

Make a chart with 7-12 sections describing your targeted market's attributes and segments.

Create your own business idea that includes: Description of the product or service Why the company has decided to expand globally Specify the markets and/or countries where the company is going to enter Prepare the SWOT analysis for your business idea Brand (sub-brand) name, slogan, and the key message for (one) target group Marketing mix concept to promote the product

Is Home Depot using differentiated targeting, undifferentiated targeting, or concentrated targeting? How do you know

How might a law mower company use segmentation for positioning purposes? AT present, the manual reel mower market is rather small but growing. What marketing mix recommendations could be used to significantly expand this market?

Monitor a hobby- or product-based interest group for a week. What types of motives and emotions are involved with the activity or product? What are the marketing implications of this?

Assessment Activity 7: Directions: Fill-in the box the four bases of market segmentation: GEOGRAPHIC DEMOGRAPHICc PSYCHOGRAPHIC BEHAVIORAL