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- How do marketing managers choose the best social media sites to reach their target markets?identify the types of social media sites you have used, categorize them and discuss how business should decide whether to invest on this type of social media marketing. What ideas or examples for marketing on the social network come to your mind?Why is it important for the goals of a social media marketingcampaign to be both clear and flexible?
- What are the top 3 priorities of businesses using social media marketing? Using your social media experience with various platforms, explain how you've seen companies use social media marketing to focus on these priorities. In other words, provide some examples and instances of how you've seen these priorities played out in social media.Nowadays, most of the companies have been considered and used social media as an efficient, effective marketing tool. The social media would be beneficial to the companies but also be challenging to them. What would be the advantages and difficulties of companies when implementing social media marketing? You may consider the general point(s) in doing business as a whole and/or the specific point(s) with your experience in daily life.Using examples, what are the advantages and disadvantages of using social media for advertising, brand building, market research, and customer service?
- How can social media support offline marketing activities?When is it possible for a company to opt against having a website? What factors can lead a company to avoid establishing an online presence, and what factors might lead them to reconsider?How can businesses ensure effective communication and collaboration with outsourced teams during the website development process?
- Discuss examples of social media marketing in a retail sales environment and direct sales selling environment. You must use at least 2 separate specific examples to support your argument. Make sure to use real world situations.Explain and discuss the evolution of email marketing. According to Sachdev (2024), email marketing is generally useful for increasing sales, conversions, and ensuring customers are associated with the brand. Based on the author Raj Sachdev's analogy of email marketing, describe and discuss the four (4) objectives listed below of email marketing. Please make sure to provide relevant Social Media/Digital Marketing concepts to support claims. 4 objectives: 1. Increased Brand Awareness 2. Gain traffic, leads, sales, and conversions 3. Enhance retention and loyalty 4. Increase brand image and reputationShould every venture or organization use social media as part of their marketing plan? Explain why or why not? consider what downsides exist in this realm of marketing?