Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
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Social Media Marketing
Social media marketing can be understood as the use of social media platforms and websites for marketing purposes. It is one of the most effective tools for building brand awareness in the present scenario.
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Using relevant digital marketing concepsts, discuss the significance of social media in businesses today. Also, list and describe the types of questions social media analytics tend to address and the reasons each question is critical to digital marketing Strategies. 

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