All the following are common ways, in which a market can be segmented, except: a. Social b. Psychographics c. Demographics d. Behavioral

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter9: Market Segmentation, Targeting, And Positioning
Section9.4: Demographic Segmentation
Problem 1LO
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All the following are common ways, in which a market can be segmented, except:
a.
Social
b.
Psychographics
c.
Demographics
d.
Behavioral
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