all of the following are commonly used to create a hurdle for price-sensitive consumers to overcome in order to get a lower price EXCEPY a. bundling b. group pricing c. coupons

A clothing retailer priced a shirt at $54.  New styles were coming in, so the price was reduced 25%. Two months later, as the season was coming to a close, the price was reduced an additional 30%.  Calculate the reduced price, after the second markdown.

Which of the following term best described the following definition when marketer apply pricing strategies involves pricing products that can only be used with the main product? The percentage change in the quantity of "Product A" demanded compared with the percentage change in price in "Product B".     By-product pricing     Product line pricing     Complementary product pricing     Breakeven point production     Optional product pricing

Which geographic region’s market segment puts the most importance on price?

explain how companies find a set of prices that maximizes the profits from the total product mix.

How much does price influence your decision to buy? Does it depend on the product? What services or products are you willing to pay more? Finally, what product categories are you willing to buy generic and hence pay a lower price?

Penetration pricing and price skimming are marketing strategies commonly implemented when companies launch new products or services. Both approaches have worked for businesses, but you have to understand how your price relates to your overall marketing and promotions strategies. Penetration pricing relies on a low upfront price to attract customers, while skimming is the use of high upfront prices to maximize short-term profits from the most eager and interested customers. Compare and contrast market skimming and market penetration pricing with the help of above definitions. Discuss how companies adjust their prices to take into account different types of customers and situations?

Should prices reflect only the cost of making a product or delivering a service? Explain?

A firm wants to stop its sales agents from pricing too aggressively to make sales by requiring the agent to obtain a marketing manager’s permission to reduce price below a specific threshold. This solution would only work if   a) The marketing manager has no information about the matter at hand   b) The marketing manager can only get all the information on the case from the sales agent   c) Enough unbiased information is transferred to the manager to prevent an unprofitable price reduction   d) All of the above   Please clearly explain your answer

Which pricing objectives will you use for your product? Consider the product life cycle, competition, and product positioning for your target market during your discussion. PlayStation