A firm charges $30 per month with variable costs of $14.50. Attrition is 1% permonth. Use a monthly discount rate of 0.5%. What is CLV? (Do not round at anypoint)$15.50O $255.75$1,023$46.50

Customer Lifetime Value ( CLV ) is a strongly important indicator in business expressing as a…

Answered: A firm charges $30 per month with…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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A firm charges $30 per month with variable costs of $14.50. Attrition is 1% per month. Use a monthly discount rate of 0.5%. What is CLV? (Do not round at any point) $15.50 $255.75 $1,023 $46.50