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Solved in 3 steps
- How does the implementation of Marketing Information Systems (MIS) contribute to the process of marketing control?What is the purpose of Controls in a marketing plan?Describe the function and significance of marketing control in business marketing management and explain the components of the control process?
- Explain how the Vice President for marketing might describe what is involved in making rational decisions.b. Describe the function and significance of marketing control in business marketing management and explain the components of the control process?How can predictive analytics be utilized in marketing to anticipate and predict future customer behavior trends?