1) Grand Styles Furniture Store is overstocked in (has excess inventory of) one type of chair. Based on the Price-Demand Relationship, what advice would you provide to the store manager to deal with this problem? Please use no more than 2 bullet points for your answer. 2) Fancy Fashions sells jeans for $59 and sweaters for $39, To increase sales of jeans and sweaters, Fancy Fashions promotes this Product Price Bundle: "Buy a pair of jeans and a sweater for $98'. Will this Product Price Bundle will work well to increase the sales of jeans and sweaters? Explain your answer In no more than 2 bullet points. 3) What Is the man (most Important) way that Cost-Based Pricing is different from Customer Value-Based Pricing? Please use no more than 2 bullet points for your answer. 4) Would the cost of coffee beans purchased by McDonald's be a Fixed Cost or a Variable Cost? Please use no more than 2 bullet points for your answer.

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter13: Pricing Concepts
Section13.7: Applying Breakeven Analysis
Problem 1LO
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1) Grand Styles Furniture Store is overstocked in (has excess inventory of) one type of chair. Based on the Price-Demand Relationship, what advice would you provide to the store manager to deal with this problem? Please use no more than 2 bullet points for your answer. 2) Fancy Fashions sells jeans for $59 and sweaters for $39, To increase sales of jeans and sweaters, Fancy Fashions promotes this Product Price Bundle: "Buy a pair of jeans and a sweater for $98'. Will this Product Price Bundle will work well to increase the sales of jeans and sweaters? Explain your answer In no more than 2 bullet points. 3) What Is the man (most Important) way that Cost-Based Pricing is different from Customer Value-Based Pricing? Please use no more than 2 bullet points for your answer. 4) Would the cost of coffee beans purchased by McDonald's be a Fixed Cost or a Variable Cost? Please use no more than 2 bullet points for your answer.
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