Principles of Management
OER 2019 Edition
ISBN: 9780998625768
Author: OpenStax
Publisher: OpenStax College
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Textbook Question
Chapter 2, Problem 3CTQ
What research would you want to conduct prior to making a decision to invest in new presses?
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1. Give one new distribution channels for Virtual Assistance (freelance business) that is not commonly used.
- show a chart/diagram to illustrate the flow of the distribution channels.
- explain the rationale behind it. (e.g., increased market reach, improved customer experience, cost-efficiency).
- connect the given distribution channel to the marketing mix: (How does it align with the overall marketing strategy? Consider product, price, promotion, and place.).
- define the target audience: (Age, gender, location, interests, etc.).
- lastly, identify potential participants: (Wholesalers, retailers, online platforms, etc.)
Chapter 2 Solutions
Principles of Management
Ch. 2.1 - What challenges does New Belgium Brewery face in...Ch. 2.1 - Can you think of any other examples of companies...Ch. 2.1 - Would you like to work for an organization that is...Ch. 2.1 - What are some positive outcomes of decision-making...Ch. 2.1 - How is managerial decision-making different from a...Ch. 2.1 - In addition to the owners of a business, who are...Ch. 2.2 - Explain the two systems used by the brain in...Ch. 2.2 - What is emotional intelligence, and why is it...Ch. 2.3 - Give an example of a programmed decision that a...Ch. 2.3 - Give an example of a nonprogrammed decision.
Ch. 2.3 - What are heuristics, and when are they helpful?Ch. 2.3 - How are programmed and nonprogrammed decisions...Ch. 2.4 - Do you think a culture focused on learning makes...Ch. 2.4 - What are the advantages of a culture that...Ch. 2.4 - The job of CEO means making big decisions that...Ch. 2.4 - Explain the concept of confirmation bias.Ch. 2.4 - List and describe at least three barriers to...Ch. 2.4 - When is conflict beneficial, and when is it...Ch. 2.5 - If you were faced with an ethical dilemma, from...Ch. 2.5 - Describe some decisions that might be good for an...Ch. 2.5 - What factors would you take into consideration if...Ch. 2.5 - Explain what satisficing is and when it may be a...Ch. 2.5 - What are the six steps in the decision-making...Ch. 2.5 - What are the four steps involved in ethical...Ch. 2.6 - Explain why group decision-making can be more...Ch. 2.6 - What are some things that can prevent groups from...Ch. 2.6 - As a manager, what can you do to enhance the...Ch. 2 - What are some of the factors that enabled to Jen...Ch. 2 - What are the two systems that the brain uses in...Ch. 2 - What is a heuristic, and when would it be...Ch. 2 - What is confirmation bias? Explain how it can be a...Ch. 2 - What is a logical fallacy?Ch. 2 - What are the two types of conflict? Which one is...Ch. 2 - What are the steps in the decision-making process?...Ch. 2 - What can individuals do to improve the quality of...Ch. 2 - What can groups or group leaders do to improve the...Ch. 2 - What are the benefits of decision-making in a...Ch. 2 - Why do you think vinyl records are appealing to...Ch. 2 - Do you think the sales growth will continue to be...Ch. 2 - What research would you want to conduct prior to...
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