Marketing
Marketing
20th Edition
ISBN: 9780357033791
Author: Pride, William M
Publisher: South Western Educational Publishing
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Question
There are four stages in procurement evolution: basic beginning, moderate development, limited integration and fully integrated supply chain. Second stage one profesion is elieve are en roemsin is etrate for thy management' is a strategy for the third stage. Provide a description of 'category management' in your words. In your opinion, appraise which stage in the procurement evolution that 'category management' should belong to. Give reasons to support it.
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