Business Driven Technology
Business Driven Technology
7th Edition
ISBN: 9781259567322
Author: Paige Baltzan Instructor
Publisher: McGraw-Hill Education
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Chapter 16, Problem 6RQ
Program Plan Intro

Mobile business:

It is also called as “mbusiness”. A process of buying products online via handheld devices like mobile phones, tabs, etc. The mobile technology contains a micro-browser that performs services like:

  • Mobile entertainment: Here, people can download music, videos, games, and also they get messaging services.
  • Mobile marketing: It gives products to customers via Internet and provides advertisements, discounts, coupons, etc.
  • Mobile banking: Here, people can manage their accounts via mobile phones and get alerts regarding their account.
  • Mobile payments: Now-a-days mobiles are used to pay someone by e-cash rather than providing money.

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