Principles Of Marketing
17th Edition
ISBN: 9780134492513
Author: Kotler, Philip, Armstrong, Gary (gary M.)
Publisher: Pearson Higher Education,
expand_more
expand_more
format_list_bulleted
Question
Chapter 13, Problem 13.23MML
Summary Introduction
To discuss: The term retail convergence and whether it harmed or helped the small retailers.
Expert Solution & Answer
Want to see the full answer?
Check out a sample textbook solutionStudents have asked these similar questions
How is the retail environment changing?
What major trends and developments are retailers facing? How do these developments impact their competitive strategies?
How do retailers add value to the products bought by consumers?
Knowledge Booster
Similar questions
arrow_back_ios
SEE MORE QUESTIONS
arrow_forward_ios