Management Information Systems: Managing The Digital Firm (16th Edition)
Management Information Systems: Managing The Digital Firm (16th Edition)
16th Edition
ISBN: 9780135191798
Author: Kenneth C. Laudon, Jane P. Laudon
Publisher: PEARSON
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Chapter 11, Problem 14CSQ

Explanation of Solution

Self-driving cars:

Self-driving cars are considered by major companies as a good investment because of the rapid growth in necessary technology and development of a favourable market.

  • Autonomous industry market size is expected to grow to $7 trillion in the next few decades, thus, it is an important strategy to invest in for automakers.
  • Therefore, major manufacturers like Ford, Toyota, GM have invested a lot in its development.
  • Although a big initial investment, a good product developed can result in high profitability
  • Also, the growth of autonomous vehicles will affect the traditional car market and car makers must move towards these services to adapt themselves...

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