Bundle: Contemporary Marketing, Loose-Leaf Version, 17th + LMS Integrated MindTapV2.0 Contemporary Marketing, 1 term (6 months) Printed Access Card
17th Edition
ISBN: 9781337493819
Author: BOONE, Louis E., Kurtz, David L.
Publisher: Cengage Learning
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Chapter 1, Problem 10ALR
Summary Introduction
To Discuss: The motives that firms develop sustainable products.
Introduction: Sustainable products are those items that give ecological, social and financial advantages while securing public health and atmosphere over their complete life cycle, from the mining of raw materials until the last transfer.
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Chapter 1 Solutions
Bundle: Contemporary Marketing, Loose-Leaf Version, 17th + LMS Integrated MindTapV2.0 Contemporary Marketing, 1 term (6 months) Printed Access Card
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